LONG-FORM CONTENT

Problem: Luxury car drivers know their stuff. You can’t talk the talk – you need data, comparisons and a clear RTB to win their hearts.

Solution: Editorial content for Alfa Romeo in partnership with GQ and Wired. I wrote long-form written pieces ran compliment the Giulia’s US launch. The pieces took readers and viewers below the surface to truly explore all the passion and details that made this vehicle something to behold.

TL;DR I got to tell my parents I wrote an article for GQ.

ACD/AD: Aaron Doyle

Sr. CW: Nickolas Daniel

Sr. AD: Derek Keuchel